Moët & Chandon Partners with Pharrell Williams for Exclusive Champagne Collection
The renowned champagne house unveils a limited edition series designed by the star musician and fashion designer.
On March 1, 2025, Moët & Chandon announced a significant collaboration with Pharrell Williams, the creative director of Louis Vuitton Homme, creating a limited-edition series of champagne bottles that blend artistic creativity with the house's long-standing tradition of excellence.
This partnership highlights Williams' innovative design approach and follows Moët & Chandon's recent endeavors to merge artistry with champagne production.
The collaboration draws inspiration from Moët & Chandon's vast 150-year archives, particularly referencing an 1892 design where the iconic bow on the bottle was originally a ribbon.
Pharrell Williams has reimagined this bow as an extravagant bow tie, which serves as the central theme for this new limited edition.
This creative license has resulted in a series of uniquely designed bottles, including delicately tied magnums and 30 hand-crafted jeroboams (3 liters).
Each jeroboam features a chrome mirror finish, a distinct artisan craft that creates a lavish look.
The collaboration’s signature bow, made entirely by the Parisian workshop Baqué Molinié, involves over 300 hours of meticulous work and incorporates 7,310 pearls, showcasing the blend of craftsmanship and luxury that characterizes both the champagne and the artistic vision behind its design.
The exclusivity of these 30 pieces is further enhanced by the personalized touch of artist Astrid de Chaillé, who has hand-painted the monogram of the workshop, embellishing each piece with 89 pearls.
These artistic and oenological treasures are presented in a midnight blue wooden case featuring de Chaillé's signature embossed in a pearlescent finish.
Moët & Chandon has increasingly collaborated with notable contemporary creators since 2022, celebrating its 280-year legacy.
Previous partnerships have included works with jeweler Karl Mazlo and contemporary artist Daniel Arsham.
The collaboration with Pharrell Williams continues this trend, merging creativity with artisanal craftsmanship.
Among the standout offerings is the BRUT IMPERIAL JEROBOAM 3L, which is available through private sales at Moët Hennessy, the Épernay boutique, and select Moët & Chandon bars, priced at €30,000.
The BRUT IMPERIAL (Bleu Nuit) Édition Nœud Magnum 1.5L features an elegantly beaded fabric bow designed by Baqué Molinié and is priced at €650.
The BRUT IMPERIAL Édition Limitée Champenoise 75cl, representing the essence of champagne since 1869, is available for €45. Finally, the magnum of the GRAND VINTAGE COLLECTION 2003 (Noir) is priced at €950, recognized for its deep and creamy maturity after 14 years of maturation.